NEW VENUE LAUNCHES

At KPR we believe it's important to strike a balance between creating excitement around a new opening, but ensuring there is enough of a soft launch phase to get everything working perfectly before the press launch party. We work with clients from day one to ensure long lead coverage, but can also be drafted in as emergency support if an opening is more last minute!

Whatever the situation, our clients are previewed and recommended in all relevant print and online titles, ensuring that when you do open your doors, there is a nice queue of people waiting outside to get in.

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RESTAURANT, BAR & EVENT REVIEWS

Whether it's a new hotly tipped restaurant, a renovated and refreshed bar, a new menu, or a one-off music gig, Kapranos PR will ensure the right kind of press comes to review. From social media influencers and key bloggers to London reviewers and the most esteemed National food critics, our contact list is broad but tailored to each project we work on.

And although we can't ultimately influence exactly what these esteemed journalists actually write when they put pen to paper, we will work with our clients to make sure they are ready for reviewers, from soft launch to official opening.  

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RECIPES, FOOD TRENDS & MENU CONCEPTS

Food is the nation's passion, and the press reflects that. We ensure our food clients are represented in a wide variety of press that goes beyond the specialist food pages.

From seasonal recipes, rare breeds, sustainable methods and unusual ingredients to the hottest new street food, ice-clairs, extreme garnishing, crisp cafes and charcoal pizzas, we use all sorts of interesting angles and trends, both serious and lighthearted to get our clients into the wider press.

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CREATIVE COCKTAILS & BAR STORIES

Beautifully designed bars, cutting edge cocktails and boutique spirits have fast become a passion for many Londoners, and at KPR we represent the finest brands and venues in the industry.

Whether it's a new concept bar, a renowned drinks specialist or a boundary pushing pop up menu, we guarantee coverage from drinks connoisseurs, up and coming online experts and the country's most followed style publications. Using drinks trends, unusual recipes and unique tasting events, KPR creates stories that inspire and excite the press.

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PRODUCT LAUNCHES, PRESS DINNERS & EXPERIENTIAL EVENTS

 Most press campaigns are best kicked off with a launch party of sorts - a way to introduce a concept directly to the people who will be writing about it. At KPR, we specialise in creating all kinds of events, from intimate dinners and small cocktail evenings for a select number of press to large scale parties and full venue launches, from themed immersive events and tastings to international press junkets and film screenings, our events are tailored to each of our clients. As well as creating the perfect list of attendees, we can also help with production, venue sourcing, design, sponsorship and brand partnerships. We personally attend and work at all our events, ensuring our guests have the best experiences and our clients get the best results

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CREATIVE PARTNERSHIPS AND MULTI-BRAND PROJECTS

We believe that teaming up like minded brands can not only create fantastic press campaigns, but exciting news stories. Whether it’s hosting NYC bar takeovers, pairing luxury cars with opera singers, having an up and coming artist create a whisky label or taking a barrel of cocktails round the world on a luxury cruise, we pair likeminded brands to create mutually beneficial press campaigns, at a minimal cost.

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